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Spotify Invests $100 Million in Podcasters During First Quarter

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Spotify revealed it paid more than $100 million to podcast creators worldwide in Q1 2025, showcasing its commitment to the creator economy. This marks a first in transparency, positioning Spotify as a leading platform for audio and video creators. The revenue included ad and Partner Program earnings.

Last year, Spotify’s revenue reached €15.7 billion. The platform, which started offering non-music content in 2015, has been boosting its podcast investments, including acquiring podcast producer Gimlet Media in 2019. With its first annual profit of €1.1 billion in 2024, Spotify’s growth trajectory continues upward.

  • Spotify’s Q1 2025 podcast payments exceeded $100 million.
  • Introduced Spotify Partner Program for monetisation.
  • Achieved its first annual profit in 2024.

This strategic focus reinforces Spotify’s dominance in the creator landscape. For more details, visit source.

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