In December 2024, rumours surrounding Netflix’s alleged exit from Nollywood created confusion in Nigeria. Despite initial speculations, Netflix has affirmed its commitment to the Nigerian market. Actor Kunle Afolayan acknowledged these concerns, while Netflix reassured that investments in Nigerian stories would continue. Source: Legit.ng.
Netflix’s potential withdrawal could significantly impact Nollywood, with changes in content creators’ monetisation and a decreased audience reach. However, given Nollywood’s history of resilience, it may adapt and explore partnerships with other streaming giants, ensuring continued growth. Could Netflix’s exit potentially open doors for other streaming services in Nollywood? Share your thoughts!
“A wake-up call for Nollywood! Netflix’s potential withdrawal highlights the need for sustainable local streaming platforms and innovative industry growth strategies #NollywoodFuture #AfricanCinema”